CONNECTIVITY, DISSEMINATION, AND CIRCULATION

The primary function of the Mid-Sure Catalog and social media content is to showcase and celebrate the work of the individuals featured in the catalog and promote the event where students are given the opportunity to share their research. The catalog is a container for research in all areas, so the design needed to be inclusive and abstract enough to encompass any realm of research. The social media content needed to reflect that same goal in all its variations and continue the original catalog cover design. 

This design illustrates how research can spread, overlap, intersect, and take different paths. Each line stems from or meets with the word “Mid-Sure” because this event allows students to share their work and have it spread and circulate to a larger audience. These lines also exit the page dimensions to illustrate how the people and research included in this catalog come from all over and extend beyond the East Lansing area and Michigan State University community.